What is the ultimate goal of content writing? Traffic, to be precise, is relevant traffic that converts. This is why content marketing must be personalized to your target audience so you can convert as many people as possible. You can learn more about this here. We're talking about relevant, creative and engaging content that people...
Telesales is one of the oldest methods used by companies to sell products/services. It is easier than personally visiting clients as well as more personal as compared to sending emails. Telesales is also challenging. Successful sales calling is an art. It can be difficult to make people listen to you, forget convincing them to buy....
Ever heard about the hot buzzword ‘Big Data' and wondering what it means? Can it do wonders for your business too like the big corporations? Do you really need a data engineering agency? What benefits does it have? Don't worry, we're here to answer these questions. Big data is a term used to describe a...
Have you ever wondered how Google search clearly understands your query and provides quick results, or how shopping sites display products which you like? It's not magic, but a set of codes which enable these applications to serve you like a human. Modern software applications are built with techniques of 'Artificial Intelligence' and 'Machine Learning'....
Feeding the funnel Lead generation is, directly or indirectly, at the core and the purpose of every marketing campaign. For most businesses, expansion or even just maintaining the status quo is simply not possible without continuously replenishing the funnel with quality leads. There are myriad methods to feed the funnel. For example, ESG et al...